A design studio creating thoughtful visual identities and illustration for brands dedicated to craft.

A white T-shirt with illustrations of various items including a smiling woman holding bottles, a shopping basket filled with snacks, and other objects such as a coffee mug, a cane, and a box of chili seeds, laid over a background of green succulent leaves.
A yellow sign with black text inviting people to come enjoy, saying thank you in French, and referencing a dairy store in Maine. There is a cartoon drawing of a person running with a bottle in one hand. The background appears to show blurry baked goods.
Stacks of ice cream containers in blue, green, and white colors on a shelf.
Open magazine showing a bedroom scene on the left page with a bed, lamp, and books, and a close-up of a green object on the right page.

Alex Labriola, Founder

The studio blends a fine artist's perspective with strategic design thinking to create thoughtful brand experiences that extend from print and packaging to environments and storytelling.

Visual Brand Identity
Illustration
Packaging Design
Squarespace Website Design
Creative Direction
& More

Alex Labriola sitting cross-legged on a vintage sofa with floral upholstery, smiling, in a room with white walls and a window behind her